Tag: web content

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Web content strategy map, part 1

Web Content Strategy & Personal Boundaries for Business

Your Web Content Represents Your Business Brand

The first post in this series, Set Web Content Boundaries & Free Yourself, grew out of my work with clients around the concerns and discomfort many small business owners feel when faced with the need to use social networks and social media for business. Since the lines between personal and public keep blurring, it’s not uncommon for entrepreneurs and small business owners to feel overwhelmed.

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social networking boundry map

4 Ways to Map Your Web Content Boundaries for Business

Business Web Content Strategy Starts with Your Boundaries

My last post introduced the idea that when you create boundaries for your web content, you free yourself to participate in social networking and social media. Knowing and getting comfortable with the subjects and topics you’ll address on specific web properties will increase your confidence, benefit your target audiences, and better represent your brand.